#Things for iphone 5s on ebay driver
#Things for iphone 5s on ebay series

AppleĪpple’s biggest revenue driver is consumer electronics sales, particularly from the iPhone which accounts for nearly half of overall revenue. However, as the graphic above shows, the costs of e-commerce are so steep, that it actually reported a net loss in Q2 2022.Īs it often is, Amazon Web Services (AWS) was the company’s main profit-earner this quarter. Perhaps unsurprisingly, Amazon’s biggest revenue driver is e-commerce. Google dominates the search market-about 90% of all internet searches are done on Google platforms. This makes sense considering Google and YouTube get a lot of eyeballs. In Q2 2022, about 72% of Alphabet’s revenue came from search advertising. So how does each big tech firm make money? Let’s explore using data from each company’s June 2022 quarterly income statements.

#Things for iphone 5s on ebay series

This is apparent when you look into their various revenue streams, and this series of graphics by Truman Du provides a revenue breakdown of Alphabet, Amazon, Apple, and Microsoft. But while there is certainly competition between the world’s tech giants, it’s a lot less drastic than you might imagine. After all, they constitute the world’s largest companies by market capitalization.Īnd because of this, it’s easy to assume they’re in direct competition with each other, fiercely battling for a bigger piece of the “ Big Tech” pie.

In the media and public discourse, companies like Alphabet, Apple, and Microsoft are often lumped together into the same “Big Tech” category. And based on these latest installed user base numbers, that strategy appears to be paying off. Simply put: whether or not iPhone is more secure than other devices, Apple has used its marketing muscle to sway public opinion at a time when Americans are focused on privacy. That’s iPhone.” campaign launched in 2019, and most recently, Apple has put the data broker industry in its crosshairs through a new series of ad spots. These findings aside, Apple has also been bullish on branding its devices as safe and secure. The survey also points out that iPhone users were less likely to have sensitive data, such as images and videos, credit card information, passwords, and personal data compromised when breaches occurred. That said, a recent survey by Beyond Identity indicates that iPhone users were less likely to be victims of security breaches, and were more likely to recover data in the event of a breach. Of course, security breaches can and do occur, regardless of what device is being used. Personal data protection and cybersecurity have become mainstream concerns in recent years, and Apple has made security a priority.

This last point is worth digging into in more detail. Apple has been vocal in their messaging about protecting user privacy and data, and that message appears to be resonating with consumers.have less price sensitivity than consumers in many other countries. Broadly speaking, consumers in the U.S.iPhones appear to depreciate at a slower rate than other devices.iPhone users plan to purchase an iPhone as their next device. Apple has the highest brand loyalty of any major smartphone maker.ℹ️ “Installed user base” is a particularly interesting statistic because it doesn’t just track devices that are sold over a given period, it looks at all the devices that are still in use.Įxperts point to a number of reasons why Apple’s flagship device outperforms in the U.S.